BBC Innovations


 

THE BBC WANTED TO TALK ABOUT THEIR INNOVATIONS. NOT A LOT OF PEOPLE KNEW ABOUT THEM, SO WE MADE A FILM JOURNEYING THROUGH 90 YEARS OF INNOVATION IN UNDER A MINUTE. DIRECTED BY ANTHONY DICKENSON

 

 

 

 

IT MADE A LOT OF PEOPLE FEEL VERY POSITIVE ABOUT THE BBC IN A TIME WHEN THEY WEREN’T PARTICULARLY POPULAR (JIMMY SAVILE ETC)

 

 

WE CREATED AN INTERACTIVE TIMELINE, FEATURING EVERY TECHNOLOGICAL MILESTONE IN THE BBC’S HISTORY, ENABLING USERS TO IMMERSE THEMSELVES IN VIDEO AND AUDIO CONTENT ABOUT EVERY INNOVATIVE MOMENT.

THE BBC NOW USE THE ‘WHERE NEXT?’ LINE FOR ALL THEIR COMMS REGARDING TECHNOLOGICAL INNOVATION, SERVING AS A MANTRA FOR THEIR COMMITMENT TO BRINGING STATE OF THE ART TECHNOLOGIES TO EVERY LICENSE PAYER.